Shopify creative workflow
Turn Shopify products into AI UGC video ads
Floow connects the product catalog to the creative workflow. Import a Shopify product, choose an angle and creator, then generate vertical UGC-style ads without copying every detail into a separate video tool.
Reviewed by the Floow product team · Updated 2026-08-12
What you can do with Floow
Import product context from Shopify instead of rebuilding the brief.
Generate scripts and hooks around the selected product.
Create several ad angles for the same catalog item.
Common use cases
Large catalogs
Move between products without creating a new production brief from scratch every time.
Offer changes
Refresh scripts and calls to action when a bundle, launch, or promotion changes.
Creative backlog
Build more testable product ads for media buyers and ecommerce teams.
A shorter path from catalog to creative
Product pages contain useful raw material, but they are not ad scripts. Floow brings the product into a guided workflow where features, benefits, audience, and offer can become short-form concepts.
- Select or import the Shopify product.
- Confirm the important product and campaign context.
- Choose a hook, script direction, and creator.
- Generate and review the vertical ad.
Keep the product consistent across variants
When the product and offer stay stable, teams can compare more useful creative variables: the opening hook, the creator, the argument, or the format. This makes a batch more valuable than producing unrelated videos that cannot be interpreted together.
Built for production, not automatic publishing
Floow prepares the creative asset but leaves publication under your control. That review step is intentional: product claims, prices, offers, and platform compliance should be checked before an ad is launched.
How the workflow fits together
Start with the product and campaign context, then make the creative decisions in a clear sequence.
- 01
Add the product
Upload an image, add the product directly, or use Shopify import when available.
- 02
Choose an angle
Review hooks, demonstrations, objections, reviews, and offer-led script directions.
- 03
Pick a creator
Select the face, voice, and market that fit the audience you want to reach.
- 04
Generate and review
Create the vertical asset, check product accuracy and policy compliance, then download.
Frequently asked questions
Can Floow import products from Shopify?
Yes. Floow includes a Shopify import flow so supported product context can be brought into the creative workflow.
Does Floow publish ads to Shopify or TikTok automatically?
No. Floow generates the asset for review and download; publishing and campaign setup remain under your control.
Can I make multiple ads for one product?
Yes. You can vary the hook, script angle, creator, and market while keeping the same product central.
Do I need a Shopify store to use Floow?
No. Shopify import is an optional shortcut. You can also add product context directly.
Explore related Floow resources
Create the next product ad from a real brief
Upload a product, choose a market and generate the first creative route without a card.
Create a Shopify product ad